Job Description

Welcome to the intersection of energy and home services. At NRG, we’re driven by our passion to create a smarter, cleaner and more connected future.

Vivint Smart Home, an NRG owned company, is a leading smart home company in the United States, dedicated to redefining the home experience with intelligent products and services. We find purpose in proactively protecting and keeping our customers connected to home, no matter where they are. Join the Smart Home team to create smarter, safer and more sustainable homes.

Position Overview:

As a Go-to-Market (GTM) Manager, you will play a pivotal role in designing, executing, and optimizing our go-to-market strategies, with a strong focus on our Inner Circle offer. You will work cross-functionally with teams across marketing, product, operations, sales, IT, and more to build scalable GTM processes, generate market and competitive insights, and lead the implementation of our new Integrated Planning program. This is a high-impact, high-visibility role ideal for a strategic thinker with strong operational skills and a passion for collaborative execution.

Key Responsibilities:

Go-to-Market Strategy & Execution

• Lead and manage the GTM strategy and operations for the Inner Circle offer, ensuring alignment across stakeholders and executional excellence.
• Own the results and performance of the Inner Circle program, regularly monitoring KPIs, triaging support needs, and working across teams to resolve issues and optimize performance.
• Manage the onboarding and go-to-market activation of new partners after they are signed, ensuring a seamless transition from business development to execution.
• Collaborate with cross-functional teams to develop and launch GTM initiatives, including messaging, positioning, launch planning, and performance tracking.
• Support the development and refinement of end-to-end GTM processes that ensure repeatability, scalability, and transparency across teams.

Integrated Planning & Cross-Functional Alignment

• Drive the implementation and management of an Integrated Planning program to improve strategic alignment, visibility, and collaboration across departments.
• Act as a connector across the business—facilitating coordination between several departments across the company.
• Lead regular planning cadences, reviews, and checkpoints to ensure alignment on priorities, timelines, and resources.

Market Intelligence & Strategic Insights

• Conduct market and competitive research to identify opportunities, threats, and emerging trends.
• Translate insights into actionable recommendations that influence product roadmap, messaging, and positioning.
• Support executive decision-making with strategic analyses and business insights.

Operational Excellence & Program Management

• Build and maintain dashboards, frameworks, and documentation to ensure visibility into GTM plans and performance.
• Track and report key performance indicators related to go-to-market execution and business impact.
• Identify and remove roadblocks to execution, ensuring progress against goals.

Qualifications:

• Bachelor’s degree and 3-5 years of experience—or 5+ years of equivalent experience—in go-to-market, strategy, business operations, or a related field.
• Proven track record of driving cross-functional programs from ideation to execution.
• Experience working in fast-paced environments, ideally in technology, consumer, or subscription-based businesses.
• Strong analytical and strategic thinking skills, with the ability to interpret complex data and translate into action.
• Excellent communication, facilitation, and stakeholder management skills.
• Highly organized and process-oriented, with a bias toward execution and continuous improvement.
• Experience with project management and planning tools (e.g., Asana, Monday.com, Smartsheet, Airtable, or similar).
• Comfortable working in ambiguity and navigating evolving priorities—demonstrates a self-starter mindset and strong internal motivation.
• Takes initiative and drives work forward independently, with a high degree of ownership and accountability.
• Strong PowerPoint skills with the ability to clearly communicate strategies, plans, and results to various audiences.
• Solution-minded and proactive in identifying opportunities, resolving challenges, and driving continuous improvement.

Learn about the Vivint Culture and why it’s a great place to grow your career!

Here are some highlighted perks you should ask us about:

• Free daily lunch and drinks on site
• Paid holidays and flexible paid time away
• Employee/Friends/Family Discounts
• Onsite health clinic, gym, gaming tables
• Medical/dental/vision/life coverage & 24/7 Medical Hotline
• 401(k) + Employer Match
• Employee Resource Groups

WORKING CONDITIONS: 

This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.

SAFETY:

Vivint enforces a safety culture whereby all employees have the responsibility for continuously developing and maintaining a safe working environment. Each new employee is responsible for completing all training requirements. Additionally, the employee must accept they have responsibility for maintaining the safety of themselves, their co-workers, and the public. Employee must adhere to all written and verbal instructions, promptly report and correct all hazards or unsafe conditions, question non-standard operations or unmitigated hazards, and provide feedback to management on all safety issues.

NRG Energy is committed to a drug and alcohol-free workplace. To the extent permitted by law and any applicable collective bargaining agreement, employees are subject to periodic random drug testing, and post-accident and reasonable suspicion drug and alcohol testing. EOE AA M/F/Protected Veteran Status/Disability. Level, Title and/or Salary may be adjusted based on the applicant's experience or skills.

EEO is the Law Poster (The poster can be found at 

Official description on file with Talent.

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